The Go Rodeo Roundup is one of the premier annual fundraising events benefitting the San Antonio Stock Show & Rodeo scholarship fund, bringing together supporters, community leaders, and rodeo enthusiasts for an unforgettable evening of entertainment, hospitality, and philanthropy. Held each fall at the Freeman Expo Hall, the event supports the organization’s mission of developing the youth of Texas through scholarships, grants, endowments, and educational programs.
This year's theme, Under the Texas Sky, sets the stage for an unforgettable evening celebrating Texas heritage, community, and giving. Known for its lively western atmosphere and high-energy entertainment, Go Rodeo Roundup features gourmet food stations, premium beverages, silent and live auctions, door prizes, and live performances from nationally recognized country music artists. The event has become a signature celebration that blends Texas hospitality, western heritage, and community impact while raising critical funds that help shape future generations of Texas youth.